I reckon it is whoever owns Fosters.
They make sh!t beer and sell it to the Poms at high prices. That was a given....
But now I see they also import Corona, according to the back of my bevvy I have in my hand.
So they make Fosters (crap) and sell it to the poms, but also import spic p!ss (also crap) worth 50c a bottle and sell it to Aussies at inflated prices.
Now could anyone be smarter?
Who? Dunno - but probably not you. Fancy paying "inflated prices" for "spic p!ss" that "tastes like crap"!!!
BTW, despite it's innocent origins, I think you'll find hispanic folk generally take offence to the term "spic". But I'm not hispanic so won't bother mentioning that.
Actually, wouldn't the bloke who figures he can brew a "premium" beer like Crown lager in Australia, and then sell it for similar prices to imported beer that someone has had to ship over here, be smarter than Mr Fosters? I've never understood how Becks, Corona etc can sell for the similar prices to local "premium" beers.
Fosters is crap..
But the fosters sold in the UK is not the same as the stuff they sell here.
The Fosters in the UK is a lager, albeit a cheap and natsy one.
Printer companies.
I'm not sure which is cheaper.
A) buy printer ink from a shop.
B) send equivalent amount of water into space.
No seriously.
Thought this might be of interest considering Mark's observation of Foster's intelligence! Have hi-lighted the best bit.
BREWING giant Foster's is sheepishly reversing a marketing brain snap in Australia that tried charging the same price for less beer in a smaller "European-style" stubbie.
Foster's infuriated drinkers in March last year by downsizing four of its 375ml Cascade range of stubbies by 45ml to a "sleeker'' 330ml bottle without changing the retail price.
Outraged drinkers quickly labelled it a rip-off, turning their backs on the brand as a groundswell of protest erupted, spawning several website campaigns against the brewer.
Foster's spokeswoman Felicity Watson said sales of the nationally distributed flagship Cascade Premium Lager nosedived by 33 per cent after the Euro folly. Emotions ran high, she said.
"At the time that the millilitres dropped the wholesale price remained the same, and so did the recommended retail price,'' Ms Watson said.
Foster's never intended to rip off its customers or make them unhappy by giving them less beer for the same money, she said.
"We made some changes to Cascade and we acknowledge we made the wrong changes and we acknowledge that we got it wrong and now we are bringing back the 375ml,'' she said.
"It was the wrong thing to do and we totally admit that and we are copping it on the chin.''
Cascade Blonde and Cascade Stout and Pale Ale are also all due to be resized to 375ml later this year. Fosters first announced its Cascade size reversal, of the predominantly Tasmanian-sold Pale Ale, in October last year.
Some retailers have reported a 50 per cent drop in sales of the beer.
Ms Watson said Foster's remained hopeful spurned drinkers would return to the brand after the brewer promised to change its ways. "We'd love them them back and we hope with the changes we've made that they will come back,'' she said.
I didn't know that either.... I have not seen Fosters in any shop for as long as I can remember so I assumed it was the same stuff all round.
so much effort for a drink.
the smart bloke was the one who just put WATER in a small bottle .
didnt that take off!
drill a hole into a hillside, call it a spring, bottle and sell.
Totally agree with Landyacht.
Bottled water can be more expensive than crude oil.
Or even similar in price to the unleaded that runs your car.
None of the so called mineral water actually comes out of the side of a mountain.
I've seen a documentary which exposed the bottle water companies for using regular tap water that is filtered and purified.
Now selling us our own tap water for high prices, which may have as little as 100 mls of mountain spring water per 100,000,000 litres.
Is F#@king clever.
I read an article in the West Australian that a Corona shipment was tested for urine content and came out with a positive result at 17% nows that's overinflated booze. One wonders though if they do that test on Emu Export.
Yeah but water just goes 'round n 'round anyway.
Out of a glass of water, some of it was at some stage (1000yrs ago?) urine, or blood or in somebody's poo or sprog or.....
The People who are the smart one not the smartest however,
would be the ones who can sell advertising to the consumers
Eg. BUYING stickers of brands like Ripcurl Quiksilver etc at $9 for .30c worth of time and materials.
It is purely adverising for them and there making money from it instead of paying for it.
Sure i have lots of windsurfing stickers and other stickers on my van but i sure as hell didnt pay for them and there only there to let other windsurfers know who there following